Rebrand & Restructure to Increase Leads

Challenge:

Osteopathy is a complex field and practitioner Belinda Burnside needed messaging and a website for her Nimbus Bodywork business that better explained her offering.

Solution:

Website Design, Architecture, and Messaging: EQ designed, wrote, and implemented a site that builds trust and confidence through testimonials while serving up credentials and information in a digestible manner.

• Leverages brand identity and business messaging to link horse and human-side business

• Screens clients without alienating and allows them

• Easy, navigable “hallways" with integrated visuals allow users to digest information as they seek it

Results:

Nimbus has grown to the point that Belinda is turning business away (referring to other practitioners) and most importantly her clientele is principally high-value, highly desired patients.

“EQ helped make my business what it is today – I get compliments on my site all the time – most importantly the people who do book are the right kind of client for me”

– Belinda Burnside