The Agency & Team
Branded by EQ brings the rigor of proper business, branding, and marketing practices to attract the right kind of clients for long-term success.
We are a business consulting and marketing services company built on the experience of principal Ashley Matchett Woods, a veteran in branding, marketing, and sales for 30 years. She manages the core team and brings in domain expertise as needed.
EQ makes industry-best branding and marketing attainable to growing and specialty businesses.
EQ is skilled in all media and creative execution — from Strategy, to Messaging, to Implementation and Measurement. In addition to saving money, our intimate team short-cuts the process and eliminates lost knowledge as it moves down-stream. The work that you see on our site was researched, strategized, and created by the same team that will work with you.
The EQ Advantage:
Decades of experience, knowledge and creativity found in traditional agencies without the burden of costly overhead
Nimble, responsive team focused on delivering intelligent, effective work
Perspective of global brand building - strategic thinking grounded in understanding execution, and execution reflective of the big picture
Ashley Matchett Woods
Ashley created brand strategies and integrated communications for some of the world's largest companies like Cisco Systems, Sun Microsystems, and Sony as an advertising agency executive, corporate officer and independent consultant. In 2006 Ashley chose to pursue her entrepreneurial dream, opening a specialty retail store. She simultaneously operated Branded by EQ, helping equestrian businesses grow and succeed. Missing the pace and variety of the mainstream marketing world, Ashley spun-off Branded by EQ as an independent entity where she can service a variety of businesses, bringing all of her experience and insight.
Creative & Design
Jody has collaborated with Ashley for a decade, designing all of the agency's work for clients of all kinds. Primarily leading on design, she is a concept creator and is an accomplished copywriter -- an unusual and valuable combination. Versed in print advertising, catalog, digital and large format communications, Jody is adept at binging concept to reality.
Away from EQ, Jody is a humorist with recurring published articles and cartoons for lifestyle publications.