Maintain Brand Clarity through Transition
Equuleus Designs, though a young company, had encountered some obstacles to growth -- including the move from partnership to sole owner. The business has new energy and its leadership possesses the vision and discipline to live into to its potential.
A clear, poignant Brand Strategy, infused with emotion to inspire, and grounded in business practice to compete. Refining a logo to make it more ownable and unique.
Equuleus Logo before and after:
Structure, purpose, and brand assets with which to execute. The business now has a strategic touchstone that tethers its activity and design elements to further its presence and stature.
“Thanks a million for the great service. You’re simply the best!"
- Owner, Equuleus